Employee Surveys: It You Don’t Measure It, You Can’t Fix It

Employer enthusiasm for surveys is easy to understand, as a highly motivated workforce is seen as a secret ingredient for business success (theoretically at least). Employee engagement has been shown to have a statistically significant relationship with: Profitability; Productivity; Worker retention; Safety; and Customer satisfaction. However, surveys, generally, show that businesses mostly fail to motivate… Read More

3 Quick Tips on How to Discount & Make a Profit

It is tempting to offer special deals, introductory offers and bargains to entice new clients to train with you. However, there is a fine line between attracting more clients and devaluing your services. Below are three quick tips to approach specials. 1. Should I Offer anything for Free? A free trial or training session is… Read More

What is the Link between Customer Compatibility, Satisfaction, & Profits?

“Traditionally, managers who hope to boost customer satisfaction focus on employee training or infrastructure and process improvements, but this research shows that “customer compatibility” – the it between the needs of individual customers and the branch’s ability to meet them – is an important driver of satisfaction and that a diverse customer base is inherently… Read More