Building a Brand that Stands the Test of Time: How to Start a Military Gear Business in US?

Introduction Thinking of starting your own military gear business in the United States; it can be a challenging yet rewarding endeavour. The market for military gear and equipment is significant, with a wide range of products and services available to customers. However, there are numerous steps that you will need to take into consideration to… Read More

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How to Encourage Professionalism in Your Fitness Instructors

Introduction Although this article is primarily focused on those working in the military fitness, fitness boot camp and outdoor fitness sectors, the principles can be applied to the wider fitness community. The requirements for working and making a career as a fitness professional varies across industries and employers. Health clubs and leisure centres usually hire… Read More

Effective Marketing Tools to Bring in More Business for Your Outdoor Fitness Franchise

Introduction Marketing is a crucial component for success within any outdoor fitness business. Attracting new customers to the business and standing out from the crowd can be difficult. Thankfully, outdoor fitness franchises can use many effective marketing tools to curate a strong brand, establish their presence and, ultimately, grow the business. In today’s world, digital… Read More

How to Earn Money from Your Fitness and Health Knowledge in the Tech Age

Introduction People are becoming increasingly worried about their health and weight as prominent health trends such as vegetarianism gain popularity. People want to look and feel good in a world where everyone is so closely linked through the internet, making fitness an excellent market to get into. However, if you want to make money in… Read More

6 (Free) Ways to Use Facebook to Grow Your (Fitness) Business

Facebook is one of the most powerful tools out there to grow your gym and attract more paying customers. Aside from Facebook ads, there are lots of ways to build your Facebook presence without having to invest any money. 1. Facebook Live This is the newest Facebook feature that is a goldmine for engagement opportunities… Read More

How to Promote a (Fitness) Business using Video Marketing

Want to know the secret on how to promote a gym? Gym owners that are killing their marketing, know that video content is currently king. Online marketing is so super fast-paced that it is absolutely critical to find new and unique ways to make your business stand out. Video marketing is not a new concept,… Read More