Introduction Fitness bootcamps have been a staple in the fitness world for decades. They offer group training sessions inspired by military-style exercises in outdoor settings. By combining bodyweight workouts with high-intensity movements, they push participants beyond their limits and challenge their endurance. If your business runs fitness bootcamp programmes, staying ahead in this growing market… Read More
Introduction Almost everyone wishes they could be more fit, trim, and athletic, yet very few of us feel confident in our ability to achieve those goals. As such, the personal fitness space is potentially quite lucrative for entrepreneurs. But simply having a passion for wellness is just the start. To ensure long-term business viability, you’ll… Read More
Introduction Although this article is primarily focused on those working in the military fitness, fitness boot camp and outdoor fitness sectors, the principles can be applied to the wider fitness community. The requirements for working and making a career as a fitness professional varies across industries and employers. Health clubs and leisure centres usually hire… Read More
Introduction Marketing is a crucial component for success within any outdoor fitness business. Attracting new customers to the business and standing out from the crowd can be difficult. Thankfully, outdoor fitness franchises can use many effective marketing tools to curate a strong brand, establish their presence and, ultimately, grow the business. In today’s world, digital… Read More
Introduction People are becoming increasingly worried about their health and weight as prominent health trends such as vegetarianism gain popularity. People want to look and feel good in a world where everyone is so closely linked through the internet, making fitness an excellent market to get into. However, if you want to make money in… Read More
A guide on how to build an outdoor fitness club. Strategies to boost the outdoor fitness boot camp marketing. Read More
Facebook is one of the most powerful tools out there to grow your gym and attract more paying customers. Aside from Facebook ads, there are lots of ways to build your Facebook presence without having to invest any money. 1. Facebook Live This is the newest Facebook feature that is a goldmine for engagement opportunities… Read More
Boot Camp & Military Fitness Institute 