Stand Out from the Crowd

It is important to position your business to stand out from the crowd. As well as identifying any weakness(es) the business has and attempting to fix them, you must concentrate on focusing your strengths and utilise them as much as possible. When you base your business around your strengths, you never have to worry about… Read More

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Turn Your Passion For Fitness Into A Business

For many individuals, fitness and working out is much more than a portion of our daily routine or some kind of chore we feel we must endure. It goes much deeper than that. It becomes a part of you, an inner passion, it is in your blood. It is a science, a creative outlet for… Read More

4 Ideas on How to Fall (Back) in Love with Your Fitness Business

Clients look to fitness professionals for boundless motivation, which makes it particularly tough when you are feeling a bit flat or ‘over it’ yourself. As a sole trader you can take on too many responsibilities – one-to-one sessions, group sessions, administration, advertising, and marketing – which can lead to burn out and spreading yourself thin;… Read More

Fitness Business DIY Audit Part 2: Finances

Giving your fitness business regular ‘performance reviews’ is the key to taking your success to the next level. In part two of our DIY audit series I outline four quick sales and finance tips that can help to tell if you are hitting the mark or if there is room for improvement. Success Check 1:… Read More

Fitness Business DIY Audit Part 1: Client Results

How successful is your fitness business, really? Are you: Thriving; Coasting along; or Is there room for improvement? In this three-part series (parts 2 and 3 on Tuesday and Wednesday this week), I will briefly outline several aspects of a fitness business that you should ‘audit’ from time to time, to gauge how well your… Read More

How to Avoid 5 Common Money Traps

Not all businesses will survive the first few challenging years – with one of the reasons for this being financial mismanagement. To give your business the best shot at thriving, below are five common money traps and mistakes a new business owner can easily fall into, and ideas on how to avoid them. 1. Forgetting… Read More

3 Quick (Secret) Aids to Client Retention

To grow your business, or any business, you do not just need new clients; you need to ensure that your current clients keep coming back! If retention is not addressed, your business can become like a leaky bucket, where you get new clients come in, but existing clients drip away. For example, you may decide… Read More