The link below leads to an article, written by writer and award-winning blogger Alastair Coleman, which gave me Cognitive Dissonance (having two opposing thoughts at the same time), I wanted to both heartily laugh and angrily shout:

http://www.huffingtonpost.co.uk/alistair-coleman/military-fitness-just-say-no_b_1817045.html

I shall leave it to you to decide how you feel about it.